4 Ways American Universities Can Stay Relevant
Dear movers and shakers of the universities in the United States...Get your heads out of the sand. For as long as anyone can remember, your
What Extracurriculars Help Get Into a Better College
Previously, we showed that we are judged by the value we provide others, not by inputs like the number of hours we spent on something. Today
Thinking About Value and Your College Application
“What colleges should I apply to if I’m ranked #1 in my class and have a 1520 on the SAT?” That is a very typical question we get. This is r
You Can Help People Without Being a Charity
A common question high school students (and even college students) ask is, “What is a career I can actually help people in?” First of all, i
Don’t Get Mad at Others, Get Better
“Everyone has a price.” It is no national secret that who your parents are can open doors for you in certain areas of life. This is true in
What Got Your Parents Here Won’t Get You There
Old-timers often tell anecdotes that begin with, “Back in my day…” Many parents will find themselves doing something similar when talking ab
Be the Novelty, Not the Knockoff
On a recent plane ride, I sat next to a college student whose younger sister is a high school sophomore. He described her as smart and great
Stop Taking Shortcuts in Life
You know that family member who only (and always) shows up when he needs something? What is your gut reaction to his appearance? Or what abo
No One Cares About You Except Your Mom
This post is to encourage the selfish folks out there to be unselfish. (Don’t worry, there is a future payoff behind it that will be reveale
Be Loved by a Few than Ignored by All
Applying to college is sales. You identify prospects, understand their goals and needs, align your value with those goals and needs, and clo
