

How to Get Into College: Like Cooking a Great Dish
Have you heard of meal kit delivery services like Blue Apron and HelloFresh? They deliver the prepared ingredients of complete meals to your

Paying for College: Find Schools That Are Worth It
There is a lot of talk about college affordability and rightfully so, as the sticker prices of higher education have gotten pretty out of ha


How to Get Colleges to Notice You: Commoditized vs. Innovative Products
What do electricity, incandescent light bulbs, and paper cups have in common? They are all examples of commoditized products. These are thin


How to Get Into College: Developing Your X Factor
How many Amazons or Apples are there in the world? How many Kanye Wests or Lebron Jameses are there? You can count them on your fingers. Tha

Should I Apply Early Decision? (A Business Perspective)
Most college admission coaching services just give you a recommendation (usually something on the lines of, “If you have a very strong profi


3 Overlooked Fundamentals to Get Accepted Into College
It is harder than ever to get admitted to a top university. Even if you do get accepted to college and manage to graduate, that does not gua


What Extracurriculars Help Get Into a Better College
Previously, we showed that we are judged by the value we provide others, not by inputs like the number of hours we spent on something. Today


Thinking About Value and Your College Application
“What colleges should I apply to if I’m ranked #1 in my class and have a 1520 on the SAT?” That is a very typical question we get. This is r


You Can Help People Without Being a Charity
A common question high school students (and even college students) ask is, “What is a career I can actually help people in?” First of all, i


Turn College Admissions Into a Buyer’s Market
The situation we often see when it comes to applying for colleges and getting accepted is the following: dozens of thousands of applicants v